Florida: Trump Plaza Dumps Trump Name

The folks at Trump Plaza in West Palm Beach are done with being associated with the Trump name. From the Palm Beach Post:

The Trump name has been dumped from a signature West Palm Beach condominium in the wake of the Jan. 6 siege on the U.S. Capitol.

Last week, the board of the Trump Plaza condominium voted unanimously to change the legal name of the twin-tower complex. As a result, former President Donald Trump no longer will have a condo bearing his name across the water from his island enclave on Palm Beach.

The 32-story, twin-tower complex decided to cut its last link with Trump following his actions in inciting the insurrection at the U.S. Capitol on Jan. 6. The condo’s Jan. 19 vote cleared the way for residents to cast a ballot to choose a new name for the luxury condo, where units sell from $1 million to more than $4 million.

“The Trump brand is damaged, so rebranding the complex is a wise move,” said Burt Minkoff, a real estate agent with Douglas Elliman on Palm Beach.

It’s not just Florida, either. Data shows buildings in Manhattan bearing the Trump name have seen their value drop by half. “The Trump name is probably pretty radioactive right now,” realtor Mark Cohen told Business Insider.