Tag: Apple

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Apple wins the 2014 Creative Arts Emmy Award for “Outstanding Commercial”

Apple beat out competing ads from General Electric, Nike, and two Super Bowl Budweiser spots for this year’s Creative Arts Emmy Award for “Outstanding Commercial.”

The ad – titled “Misunderstood” – is part of Apple’s campaign to focus on HOW technology affects our lives and culture on a daily basis as opposed to just featuring a product directly.

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Video: Apple celebrates LGBT Pride

From Apple:

On June 29, thousands of Apple employees and their families marched in the San Francisco Pride Parade.

They came from around the world — from cities as far as Munich, Paris, and Hong Kong — to celebrate Apple’s unwavering commitment to equality and diversity.

Because we believe that inclusion inspires innovation.

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iPhone mania gets violent in Pasadena

Well, this stinks.

A brawl broke out at the Apple Store in Pasadena after a man “hired” approximately 70-80 homeless folks to wait in line overnight for vouchers to be able to buy new iPhones that he could then sell for more than retail.

Problem was after buying a bag full of phones he stiffed the homeless folks outside. Didn’t take long for things to escalate:

Two people were already arrested for fighting in the long line outside the Pasadena store before dozens of people hired from a nearby homeless shelter attacked a man who refused to pay them for their hours-long wait, cops said. “He was cheating us,” Calvin Windell Pleasant told the Los Angeles Times.

The destitute group said they were driven to the Colorado Blvd. store by vans from a Los Angeles shelter, where a man promised $40 each for them to wait in line for the coveted smartphones. But when the doors opened, the businessman only managed to buy a handful of phones before the store ordered him out and deemed the rest of his vouchers useless. And when he refused to pay the rest of the 70 to 80 people he hired to stand in the line, the furious group pounced.

(h/t JMG)

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New iPhone 5S is out today – record lines at Apple Stores

The new iPhone 5S hits stores today and like years past, the Apple faithful are out in droves to get the new toy.

Mashable reports there were 1,417 people in line for the launch at the flagship store as of 8 a.m. ET Friday. According to Gene Munster, an analyst at Piper Jaffray, that is the longest the line ever at the flagship store for an iPhone launch — beating the line for the iPhone 4 — and it marks an 83% increase from the number of people who waited in line there for the iPhone 5.

I’m an Apple fan myself. Definitely. I like the software; like the computers; like the iPhone. But you won’t catch me lining up to wait hours to pay hundreds of dollars.

I’m currently up for an upgrade from my iPhone 4S but I’ll wait a few weeks for the party to die down before I head down to get a new phone.

Word is the new “gold” (or “champagne”) iPhone 5S is in very, very short supply. Apparently these are uber-popular. Funny thing is, I kinda thought it was tacky looking. I’m a more sedate, silver/grey phone kind of guy.

I am excited about getting a phone that takes better pics as my current 4S has never done well by me in the picture department. The new iPhone features an improved camera and TWO flashes to help skin tones in low light situations.

I’m currently on a slow learning curve having downloaded the new IOS 7 operating system. It comes included in the new iPhones but is available for older phones also. I’m seeing some new things I like, but not big on having to learn new things. Is that me getting older?

Anyway – you can stop by your nearest Apple store or order online. If you go to a physical store you can also trade in your old iPhone for credit towards a new one. BUT you have to trade it in and get the new phone. No “credit for something in the future.” Walk out with a new iPhone and 2 year contract or no trade credit.