Apple wins the 2014 Creative Arts Emmy Award for “Outstanding Commercial”

Apple wins the 2014 Creative Arts Emmy Award for “Outstanding Commercial”

Apple beat out competing ads from General Electric, Nike, and two Super Bowl Budweiser spots for this year’s Creative Arts Emmy Award for “Outstanding Commercial.”

The ad – titled “Misunderstood” – is part of Apple’s campaign to focus on HOW technology affects our lives and culture on a daily basis as opposed to just featuring a product directly.