The folks at Axios have noticed that “Trump endorsed candidate for U.S. Senate” in Pennslyvania – Dr. Mehmet Oz – has begun to quietly scrub his campaign website and messaging of any mention of the former guy.
Between Trump’s endorsement on April 9 and primary day, May 17, Oz’s Twitter account mentioned Trump more than 70 times. Now? Not so much.
New from me @Axios: Dr. Oz has quietly dropped his Trump branding post-primary:
– 70+ tweets about Trump btwn endorsement and primary, none since then
– No new ads feat. Trump vs. tons during primary
– Scrubbed Trump from social media profiles/website https://t.co/GcYCwdIXnu
— Andrew Solender (@AndrewSolender) June 22, 2022
Oz’s transition for the general election highlights the tightrope many Trump-endorsed candidates have attempted to walk — embrace the former president where it counts, while keeping him at arm’s length in situations where his brand is toxic.
Oz’s social media banners now say “Thank you, Pennsylvania,” and feature a solo photo of him without Trump. His website no longer has a pop-up fundraiser appeal touting his Trump endorsement.
Oz’s Twitter bio no longer advertises him as the “Trump Endorsed Candidate for U.S. Senate,” and he hasn’t tweeted about Trump since May 17.
Trump’s endorsement is still on the website but you don’t see it unless you click over to the Endorsements page. There’s not longer a pop-up window showing the two men together when you first go to the site.
The most recently polling shows Oz’ opponent, Lt. Gov. John Fetterman (D) leading the race by 9 points. p.s. did I mention Oz isn’t even a Pennsylvania resident?
Read the full article here.
Also looks like he’s trying to rebrand as a Dem, with the switchover to the blue background from the red.
— Joanna Gallant🏴☠️ (@JoannaGallant2) June 22, 2022
He needed Trump’s image to win the primary yet he knows that same image won’t bode well with overall voters. He’s quite clever that Oz.
— Nikki (@NikkigGauthier) June 22, 2022