New Ad Encourages Questions About Vaccines And Where To Find Answers

A new campaign from The Ad Council encourages people to ask questions about vaccinating against the coronavirus and where to get answers
(image via The Ad Council)

A new $500 million ad campaign via The Ad Council focuses not only questions people may have about getting vaccinated for the coronavirus, but where to find answers.

The message of the campaign, which will slowly shift as different groups become eligible, underscores that having questions is good because it’s normal to be cautious when something new comes along. And – answers are available.

The ads will direct folks to with the slug line, “It’s up to you,” not to get vaccinated but to be informed.