Proctor & Gamble, which owns Tide detergent, is a longtime LGBT ally and endorsed marriage equality last year.
Now they have this new ad spot that starts out with a “Kim Davis”-like bigot, but there’s a nice twist at the end.
“How offensive,” the woman exclaims as a gay couple approaches a church for their wedding. “I won’t let you blemish the sanctity of marriage!”
But don’t worry – all ends well 🙂
UPDATE: It turns out this clip is NOT produced by Tide. Still, we can enjoy the “spot on” messaging 🙂
You can see last year’s officially produced (and just as adorable) Tide commercial here.