The satirical music video for “All I Want” from the new album “+/-” (pronounced ‘polarity’) by German-Iraqi DJ and producer Boys Noize is smart, a bit profound, and definitely of the moment.
Brad Swanick (All screen captures via “All I Want” by Boys Noize)Billboard calls Boys Noize “a dance world legend” not only for his solo work but his collaborations as well with artists like Skrillex and Lady Gaga (“Rain on Me”).
Back in July, the Berlin-based DJ and producer told Pitchfork, “The album dives into the polar tension between the musical styles and worlds I find myself in.”
“When you combine opposites, something transcendent can take place, something greater than the two parts,” he added. “And with music, it becomes a magic that can create new worlds.”
The evocative music video for “All I Want,” one of the featured tracks on the album with vocals by Scissor Sisters front man Jake Shears, is a perfect example of combining opposites to yield a “greater than the two parts” result.
The track is a contemporary take on Chicago house with a touch of acid synths and heavy bass beats and popping computer sounds as Shears’ vocals loop over and under the floor-filler production.
But what really drew this writer in was the concept of the music video produced by Grin Machine and directed by Dan Streit.
The short film follows a Venice Beach bodybuilder (played by Brad Swanick) who fills his days in the pursuit of perfection.
Discover more from The Randy Report
Subscribe to get the latest posts sent to your email.