Pop icon and human rights advocate Cyndi Lauper announced via Instagram that her True Colors campaign, which works to help homeless LGBTQ youth, will now expand its work to advocate for all homeless youth as True Colors United.
From Lauper’s Instagram:
Big News! The True Colors Fund is now @truecolorsunited. Advocate. Educate. Collaborate. End youth homelessness. We have to solve this issue by working together.
Via press release:
The True Colors Fund, a leader in the pursuit to prevent and end youth homelessness, has announced a major rebrand, including a new name, logo, and visual identity.
The new name, True Colors United, emphasizes the importance of working together to create an equitable world and reflects the responsibility we have as a society to eliminate the barriers youth experiencing homelessness face in achieving happy and healthy lives.
In the United States, 4.2 million youth experience homelessness each year, with LGBTQ youth 120% more likely to experience homelessness than their non-LGBTQ peers. Furthermore, up to 40% of all youth experiencing homelessness are LGBTQ, while only 10% of the general youth population is LGBTQ. Black/African American youth have an 83% higher risk of homelessness, while Hispanic youth have a 33% higher risk. True Colors United has set bold new goals for the future to bring these numbers down. By 2024, the organization aims to:
• Establish and implement LGBTQ inclusion standards for organizations and communities working to address youth homelessness.
• Activate policymakers to center the experiences of LGBTQ youth and youth of color to create equitable policies and practices.
• Establish youth collaboration as an industry standard for youth homelessness work.
• Expand the work of True Colors United internationally, beginning in Europe and Canada.
As they move into their second decade, True Colors United is also expanding their work to help ensure they are preventing and ending homelessness for all disproportionately affected youth, not just those who identify as LGBTQ.
They will continue to partner with young people with lived experience of homelessness to ensure they’re in positions of power to drive change through their ideas, skills and talents so their peers in the future won’t have to experience homelessness.