“Fifty Shades Of Grey” Breaks February Box Office Records With $94.4 Million Debut

Jamie Dornan stars in the film adaptation of “Fifty Shades of Grey”

The reviews may have been terrible, but the much-hyped “Fifty Shades Of Grey” movie adaptation shattered February box office records with a $94.4 million debut over the four-day holiday.

The previous record-holder for the month of February was $63.1 million set by “Valentine’s Day” in 2010.

“Fifty Shades of Grey” also earned nearly $160 million internationally through Sunday.

Making the deal even sweeter, the flick only cost Universal Pictures and Focus Features $40 million to make.

Directed by Sam Taylor-Johnson and starring Jamie Dornan and Dakota Johnson, “Fifty Shades of Grey” chronicles the story of a billionaire with a kinky side and the college student who falls for him.

The film was universally panned by critics, which just goes to show – sex sells.

(source)

Trailer: “Fifty Shades of Grey”

Via press release:

Fifty Shades of Grey is the hotly anticipated film adaptation of the bestselling book that has become a global phenomenon. Since its release, the “Fifty Shades” trilogy has been translated into 51 languages worldwide and sold more than 100 million copies in e-book and print—making it one of the biggest and fastest-selling book series ever.

Currently scheduled for a Valentine’s Day 2015 release.

I have to say, Jamie Dornan is a handsome guy. I could look at him for a few minutes.

Will the movie live up to the hype of the book (which I never read)?

Jamie Dornan is the new “Christian Grey” in the upcoming film of FIFTY SHADES OF GREY

A shirtless Jamie Dornan poses during a photo shoot. Dornan will play the leading role of Christian Grey in the film of FIFTY SHADES OF GREY
Jamie Dornan is the new “Christian Grey” in Fifty Shades of Grey

A new star for the upcoming film adaptation of Fifty Shades of Grey has been announced. The Hollywood Reporter shares that UK star Jamie Dornan will replace Charlie Hunnam in the leading role of “Christian Grey.”

The U.K.-based Dornan was first revealed as a contender for the role of kinky billionaire Grey by THR on Oct. 14. He is the star of the U.K. series The Fall and might be best-known to U.S. audiences for playing the Huntsman in ABC’s Once Upon a Time. Born in Northern Ireland, he’s a former Calvin Klein model and dated Keira Knightley for two years.

Universal was under pressure to begin production Nov. 1 on the high-profile project in order to meet an Aug. 1, 2014, release date. If Dornan’s deal closes, he will be signed for three and possibly four Fifty Shades movies based on the erotic book, assuming the first film is successful.