Head-scratcher ad of the day: Duluth Trading Company

Hard to figure out who is getting insulted in this web ad for Duluth Trading Company…?

Is Duluth saying women are “pansies” for carrying a purse?

Or are men “pansies” for carrying a tote bag that’s not an “oil cloth tote?”

Things that make you go “hmm…”

UPDATE: The Duluth Trading Company responded to blogger Joe Jervis of JoeMyGod on Twitter. See below:

(h/t JMG)